Carbon Reductions, Insetting & Offsetting

What is carbon insetting and how does it fit into the wider challenge for a company to reduce and/or offset its scope 1, 2 and 3 emissions? These concepts aren’t aways easy to grasp. So here’s a visual to illustrate how a coffee company might make use of these different approaches to sustainability.

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This chart shows the total amount of man-made emissions created by the world's biggest polluters.
The amount of atmospheric CO2 has charted a steady climb higher. The Mauna Loa Observatory on the north flank of volcano of the same name
Carbon Capture, Utilisation and Storage (CCUS) is a method of reducing carbon dioxide emissions by trapping the gas for industrial use or permanent storage, preventing
Technology and nature-based carbon capture are two approaches that are viable and crucial tools needed to stabilise atmospheric concentrations of CO2.
The direct removal of CO2 from the atmosphere. Carbon removal is split into two broad categories: nature-based removal, such as planting trees, increasing seagrass growth

23 December 2025

ARTICLE
What is Carbon Capture, Utilisation & Storage?

Carbon Capture, Utilisation and Storage (CCUS) is a method of reducing carbon dioxide emissions by trapping the gas for industrial use or permanent storage, preventing its release into the atmosphere.

22 December 2025

VISUAL LEARNING
The CCUS Process

Technology and nature-based carbon capture are two approaches that are viable and crucial tools needed to stabilise atmospheric concentrations of CO2.

16 December 2025

GLOSSARY
Carbon Removal

The direct removal of CO2 from the atmosphere. Carbon removal is split into two broad categories: nature-based removal, such as planting trees, increasing seagrass growth or boosting uptake of CO2 in soils...

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