The Bathtub Analogy: The Importance of Carbon Reductions & Removals

The buildup of carbon dioxide in the Earth’s atmosphere is like a bath filling up and overflowing with water. Avoiding and reducing emissions is like turning the tap to reduce the flow into the bath. But we also need to remove emissions that are already in the atmosphere – the equivalent of pulling the plug.

Featured by:

Content up-to-date at time of publication

Climate Change Voluntary Carbon Market

VIDEO CONTENT BY

Karen Norton has a distinguished career spanning over three decades in the metals industry. She dedicated 11 years as an analyst at the globally acclaimed

The Carbonwise editorial team is formed of seasoned established industry writers and specialist journalists.

LATEST VIDEOS

Retailers generally offer offsets from multiple projects and will usually give some general information surrounding the specific project.
A term used to describe actions by organisations intended to create the impression of reducing emissions or improving sustainability credentials, but which lack verifiable environmental
Refers to the period – usually a calendar year – in which an emissions reduction, avoidance or removal takes place. Carbon credits are often listed

12 October 2026

GLOSSARY
Retailer

Retailers generally offer offsets from multiple projects and will usually give some general information surrounding the specific project.

12 October 2026

GLOSSARY
Greenwashing

A term used to describe actions by organisations intended to create the impression of reducing emissions or improving sustainability credentials, but which lack verifiable environmental benefits.

24 September 2026

GLOSSARY
Vintage

Refers to the period – usually a calendar year – in which an emissions reduction, avoidance or removal takes place. Carbon credits are often listed as being of a particular vintage.

Work with us

Partner with the Carbonwise team to produce innovative educational content on Carbon Markets

Work with us

Partner with the Carbonwise team to produce innovative educational content on Carbon Markets.

Sign up to our monthly newsletter for the latest content releases, events, training offers & more!​

Join the Carbonwise community